Belgium Goes Easy On The Meat

Amazingly, less than one week into Green Thing's current Easy On The Meat campaign, and an entire city in Belgium is going vegetarian once a week.

Beginning this week, the city of Ghent will have one meat-free day a week where politicians and civil servants (joined by schoolchildren from September) will be passing up their pork, surrendering their sausage, and laying off the lamb.

And they're distributing 90,000 Easy On The Meat street maps so people can find vegetarian places to eat all over town. Brilliant.

This World First is entirely down to Green Thing. Alright, it's just conceivable that they were planning to do this anyway...but until someone proves otherwise, we're taking full credit for it ;-)

According to the UN livestock agriculture is a top 3 producer of greenhouse gas and accounts for nearly 20% of the total. It's FANTASTIC that a city of 594,582 people is promoting such meaninful behaviour change.

And, of course, like so many things you can do to lead a greener life, it leads to a healthier life too. Going Easy On The Meat or Walking The Walk reduces obesity along with CO2 emissions.

[Spotted on BBC News]

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