Over the last few months I've been trying really really hard just to buy fish from sustainable sources with the MSC mark on it. I was really surprised to find that my formerly favourite brand of fish finger (I know, I know but I like fish fingers, I won't mention the brand but it's the one where they turned the friendly grandfatherly figure into some weird bestubbled young hunky type person which was rather disturbing)... anyway - it didn't say anywhere it's fished from sustainable sources which for a leading producer of fish goods is very below par. It's possible some of their goods are but nothing I could see at the time. So I used my consumer power to turn my nose up at them and went for Young's instead which actually makes a point on their packaging of highlighting their sustainable practices. Hurrah for Young's! Boo to Birdseye (oh no I said it... oh well) It's quite revealing too if you look at both their websites - I didn't look too deeply at either website but I found the sustainability bit on Young's in approximately 2.1 seconds. Birdseye I kept on looking till I got bored and googled Young's.
There's lots of other places to buy sustainable fish though - handy worldwide list on the Marine Stewardship Council website
http://www.msc.org/where-to-buy
There's lots of other places to buy sustainable fish though - handy worldwide list on the Marine Stewardship Council website
http://www.msc.org/where-to-buy
