Selling a green lifestyle is about wonderful storytelling. My blog, "Creating a Deeper Shade of Green Marketing" at http://parkhowell.com/ focuses on best practices in environmental branding, marketing and messaging. By featuring great sites like DoTheGreenThing.com, I help to educate others on how to best bring their green products, people and practices to the marketplace and make them as easily adoptable by consumers as possible so that we can all reduce our carbon footprint.
Posted 25th February in: all-consuming, green advertising, sustainability, sustainable storytelling, environmental marketing, park howell, a deeper shade of green marketing
